Home / SM Promos / Pikachu (Target Non-Holo)

Pikachu (Target Non-Holo)

#SM04
Pikachu (Target Non-Holo) SM04 from SM Promos
Sold prices oneBay
Number
SM04
Rarity
Promo
Released
Dec 14, 2016
Sold price movement
Where the price has been
12 months ago
$10.78£8.11€9.49
Today
$17.50£13.17€15.41
Change
+$6.72+£5.06+€5.92 (+62.3%)
Ungraded sold price, the raw line on the chart below · 203 sales in the last year
PSA gradedCGC and BGS graded
Raw market value
$12.77.
NM raw · TCGplayer market
Market activity
7 day +0.9% · 30 day +3.1%
29 ungraded copies sold in 90 days, median $20
89 on record, $1 to $72

Add to collection

Pikachu (Target Non-Holo) SM04 from SM Promos: price by grade, PSA population and sales in the last 90 days
Price typePop sharePopulationPopSold 90dMedianPrice
Raw–29$20£15.05€17.61$17.50£13.17€15.41
PSA 22–––
PSA 33–––
PSA 46–––
PSA 5121––
PSA 618–––
PSA 7233–$36.03£27.12€31.73
PSA 8981–$36.44£27.43€32.09
PSA 91371–$58£43.65€51.08
CGC/BGS 9.5modelled–––$64£48.17€56.36
PSA 10311–$493.75£371.62€434.83
About these prices

9.5% of copies sent to PSA come back a 10. Sold and median are 90 days of PSA sales. The 9.5 is a CGC and BGS grade, so it carries no PSA population.

Priced from 303 completed sales, updated Sep 26, 2026.

Price history

$17.50Raw · monthly median sold price
$3.2$10SEP '21MAY '23DEC '24SEP '26
Select grades to compare.

Recent sales

303 completed listings on eBay, Fanatics Collect
Grade
Sold as
Where
Sort
SoldGradeListingPrice
Sep 5, 2026RaweBayUngraded copyBuy it now$29.99£22.57€26.41
Sep 2, 2026PSA5eBayCert 124758686Best offer$6£4.52€5.28
Sep 1, 2026RaweBayUngraded copyBuy it now$40.81£30.72€35.94
Aug 31, 2026RaweBayUngraded copyBest offer$55£41.40€48.44
Aug 30, 2026RaweBay2016 Pokemon TCG Pikachu SM04 Sun & Moon Promo Factory Sealed Card #SM04$24.99£18.81€22.01
Aug 28, 2026RaweBayUngraded copyBuy it now$15.99£12.03€14.08
Aug 27, 2026RaweBay2016 Pokemon TCG Pikachu SM04 Sun & Moon Promo Factory Sealed Card #SM04$30£22.58€26.42
Aug 27, 2026RaweBayUngraded copyBuy it now$12.15£9.14€10.70
Aug 24, 2026RaweBayUngraded copyBest offer$15.50£11.67€13.65
Aug 24, 2026RaweBayPokémon TCG Pikachu Sun & Moon SM04 Promo Promo #SM04$5£3.76€4.40
Aug 23, 2026RaweBayUngraded copyBuy it now$5£3.76€4.40
Aug 22, 2026PSA8Fanatics CollectCert 116578256Best offer$20£15.05€17.61
Show 288 more, the newest 300 of 303
Aug 21, 2026RaweBayPIKACHU 2016 Pokemon Black Star Promo #SM04 Target Sun & Moon Launch Sealed - NM #SM04$25£18.82€22.02
Aug 18, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$12.26£9.23€10.80
Aug 16, 2026RaweBaySEALED Pokémon TCG Pikachu SM04 Black Star Promo Target Sun & Moon 2016-English #SM04$23.99£18.06€21.13
Aug 16, 2026RaweBayUngraded copyBuy it now$21.99£16.55€19.37
Aug 16, 2026RaweBayPokémon Pikachu TCG Black Star Promo Holo Card SM04 General Mills Sun Moon #SM04$17.49£13.16€15.40
Aug 15, 2026RaweBayPIKACHU 2016 Pokemon Black Star Promo #SM04 Target Sun & Moon Launch Sealed - NM #SM04$24£18.06€21.14
Aug 15, 2026RaweBayUngraded copyBuy it now$24£18.06€21.14
Aug 15, 2026RaweBayPikachu - SM04 - Pokemon Sun & Moon Promo Non-Holo Rare Card NM$4.85£3.65€4.27
Aug 14, 2026RaweBayPikachu Pokemon Sun & Moon Promo #SM04 Sealed #SM04$35£26.34€30.82
Aug 14, 2026RaweBayPokémon TCG Pikachu Pokemon Promos SM04 Holo Promo Promo #SM04$8.99£6.77€7.92
Aug 13, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$16.54£12.45€14.57
Aug 13, 2026RaweBayUngraded copyBest offer$7£5.27€6.16
Aug 12, 2026RaweBayPokemon TCG Sun & Moon Promo - Pikachu SM04 Target Exclusive - Sealed NM #SM04$24£18.06€21.14
Aug 12, 2026RaweBayUngraded copyBest offer$24£18.06€21.14
Aug 12, 2026RaweBayPikachu SM04 SM Sun & Moon Holo Promo 70 HP Pokemon TCG Card (English) 2016 #SM04$6.64£5€5.85
Aug 11, 2026RaweBayPokemon TCG Pikachu SM04 SM Promo Holo English 70 HP Basic Pokemon Card #SM04$75£56.45€66.05
Aug 11, 2026RaweBayPIKACHU 2016 Pokemon Black Star Promo #SM04 Target Sun & Moon Launch Sealed - NM #SM04$24£18.06€21.14
Aug 11, 2026RaweBayUngraded copyBuy it now$24£18.06€21.14
Aug 11, 2026RaweBayUngraded copyAuction$22.55£16.97€19.86
Aug 11, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$16.25£12.23€14.31
Aug 10, 2026RaweBayPokémon TCG Pikachu Sun & Moon SM04 Promo #SM04$16£12.04€14.09
Aug 9, 2026RaweBayPokémon TCG Pikachu Pokemon Promos SM04 Holo Promo Promo #SM04$11.99£9.02€10.56
Aug 8, 2026PSA8eBayPokemon Pikachu SM04 Holo Promo Card General Mills, PSA 8 NM-MT #SM04$140£105.37€123.29
Aug 8, 2026RaweBayPokemon Pikachu General Mills SM04 Sun and Moon Promo Holo NM #2 #2$19.89£14.97€17.52
Aug 8, 2026RaweBayUngraded copyBest offer$15.99£12.03€14.08
Aug 8, 2026RaweBayUngraded copyBest offer$14.99£11.28€13.20
Aug 8, 2026RaweBayPokémon TCG 2016 Pikachu SM04 Target Sun & Moon Promo Non-holo #SM04$14.99£11.28€13.20
Aug 8, 2026RaweBayUngraded copyBest offer$10£7.53€8.81
Aug 8, 2026RaweBayPokémon Pikachu TCG SM04 Target Exclusive Black Star Promo 2016 #SM04$10£7.53€8.81
Aug 6, 2026PSA10eBayCert 166398335Auction$760£572.01€669.31
Aug 6, 2026PSA10eBay2016 POKEMON SM BLACK STAR PROMO TARGET SUN & MOON LAUNCH #SM04 PIKACHU PSA 10 #SM04$760£572.01€669.31
Aug 6, 2026PSA7eBayCert 166398324Auction$41£30.86€36.11
Aug 6, 2026PSA7eBay2016 POKEMON SM BLACK STAR PROMO TARGET SUN & MOON LAUNCH #SM04 PIKACHU PSA 7 #SM04$41£30.86€36.11
Aug 6, 2026PSA7eBay2016 POKEMON SM BLACK STAR PROMO TARGET SUN & MOON LAUNCH #SM04 PIKACHU PSA 7 #SM04$38.68£29.11€34.06
Aug 6, 2026PSA7eBayCert 166398323Auction$38.68£29.11€34.06
Aug 6, 2026PSA7eBayCert 166398349Auction$28.51£21.46€25.11
Aug 6, 2026PSA7eBay2016 POKEMON SM BLACK STAR PROMO TARGET SUN & MOON LAUNCH #SM04 PIKACHU PSA 7 #SM04$28.51£21.46€25.11
Aug 5, 2026RaweBayPikachu SM04 - Sun & Moon Pokemon Card Promo - Target Exclusive - SEALED #SM04$38.99£29.35€34.34
Aug 5, 2026RaweBayUngraded copyBuy it now$38.99£29.35€34.34
Aug 5, 2026RaweBayPikachu SM04 Promo Pokemon - Sealed NM Near Mint #SM04$27.96£21.04€24.62
Aug 5, 2026RaweBayPokemon TCG Holo Pikachu Sun & Moon Black Star Promo - SM04 - MP Condition$14.36£10.81€12.65
Aug 4, 2026RaweBayPikachu SM04 - Sun & Moon Pokemon Card Promo - Target Exclusive - SEALED #SM04$30£22.58€26.42
Aug 4, 2026RaweBayUngraded copyBuy it now$30£22.58€26.42
Aug 4, 2026RaweBayPokemon Pikachu General Mills SM04 Sun and Moon Promo Holo NM #1 #1$19.89£14.97€17.52
Aug 3, 2026RaweBayPikachu SM04 - Sun & Moon Pokemon Card Promo - Target Exclusive - SEALED #SM04$34.99£26.34€30.81
Aug 3, 2026RaweBayPikachu - SM04 GM Promo SM04 Holo Miscellaneous Cards & Products Pokemon NM #SM04$23£17.31€20.26
Aug 2, 2026RaweBayUngraded copyBest offer$34.99£26.34€30.81
Aug 2, 2026RaweBayPikachu - SM04 GM Promo SM04 Holo Miscellaneous Cards & Products Pokemon NM #SM04$22.99£17.30€20.25
Aug 2, 2026RaweBayPokémon TCG Pikachu Pokemon Promos SM04 Holo Promo Promo #SM04$9.99£7.52€8.80
Aug 2, 2026RaweBayPikachu SM04 General Mills Holo Promo Pokemon Sun & Moon #SM04$8.49£6.39€7.48
Aug 1, 2026RaweBayPokémon Pikachu Promo SM04 Sun & Moon 70 HP Lightning Pokémon TCG Card #SM04$17.99£13.54€15.84
Jul 28, 2026RaweBayUngraded copyBest offer$57.15£43.01€50.33
Jul 28, 2026RaweBayUngraded copyBest offer$17£12.79€14.97
Jul 24, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$3.97£2.99€3.50
Jul 24, 2026RaweBayUngraded copyAuction$1.25£0.94€1.10
Jul 17, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$9.90£7.45€8.72
Jul 15, 2026RaweBayUngraded copyBuy it now$6.99£5.26€6.16
Jul 13, 2026RaweBayUngraded copyBest offer$15£11.29€13.21
Jul 13, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$10£7.53€8.81
Jul 10, 2026PSA9eBayCert 27984680Best offer$70£52.69€61.65
Jul 9, 2026PSA10eBayPIKACHU 2023 POKEMON S-P #028 VW ID ELECTRIC PROMO PSA 10 Q6438 028/S-P$227.50£171.23€200.35
Jul 9, 2026RaweBayUngraded copyBest offer$21£15.81€18.49
Jul 7, 2026RaweBayUngraded copyBuy it now$5.94£4.47€5.23
Jul 5, 2026RaweBayUngraded copyAuction$27.99£21.07€24.65
Jul 5, 2026RaweBayUngraded copyBuy it now$11.50£8.66€10.13
Jul 2, 2026RaweBayUngraded copyBest offer$20£15.05€17.61
Jun 27, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$9.80£7.38€8.63
Jun 24, 2026RaweBayUngraded copyBuy it now$39.99£30.10€35.22
Jun 24, 2026RaweBayUngraded copyBest offer$32£24.08€28.18
Jun 24, 2026RaweBayUngraded copyBest offer$22£16.56€19.37
Jun 24, 2026RaweBayUngraded copyBest offer$10£7.53€8.81
Jun 22, 2026PSA8eBay2016 POKEMON SM BLACK STAR PROMO TARGET SUN & MOON LAUNCH #SM04 PIKACHU PSA 8 #SM04$20.50£15.43€18.05
Jun 22, 2026PSA8eBayCert 157947683Auction$20.50£15.43€18.05
Jun 20, 2026RaweBayUngraded copyBuy it now$6.35£4.78€5.59
Jun 18, 2026RaweBayUngraded copyBest offer$10£7.53€8.81
Jun 16, 2026PSA8eBayPokemon CGC 8 Pikachu Promo 2016 SM04 Black Star English #SM04$24.99£18.81€22.01
Jun 16, 2026RaweBayUngraded copyBest offer$6£4.52€5.28
Jun 15, 2026RaweBayUngraded copyAuction$43£32.36€37.87
Jun 15, 2026RaweBayUngraded copyBuy it now$17.99£13.54€15.84
Jun 14, 2026RaweBayUngraded copyBest offer$12.98£9.77€11.43
Jun 13, 2026RaweBayUngraded copyBest offer$22£16.56€19.37
Jun 13, 2026RaweBayUngraded copyBest offer$17£12.79€14.97
Jun 11, 2026RaweBayUngraded copyBest offer$19.99£15.05€17.60
Jun 11, 2026RaweBayUngraded copyBest offer$16£12.04€14.09
Jun 2, 2026RaweBayUngraded copyBest offer$17£12.79€14.97
Jun 1, 2026RawTCGplayerPikachu-sm04 (Sealed) #SM04 Near Mint English$20£15.05€17.61
May 31, 2026PSA6eBayCert 150900912Best offer$1,950£1,468€1,717
May 30, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$19.99£15.05€17.60
May 30, 2026RaweBayUngraded copyBest offer$9.99£7.52€8.80
May 28, 2026RaweBayUngraded copyBuy it now$30£22.58€26.42
May 28, 2026RaweBayUngraded copyBest offer$21£15.81€18.49
May 27, 2026RaweBayUngraded copyBest offer$39.99£30.10€35.22
May 27, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$19.98£15.04€17.60
May 26, 2026PSA7eBayPokémon TCG Pikachu Pokemon Promos SM04 Holo Promo Promo psa 7 #SM04$40£30.11€35.23
May 25, 2026PSA8eBay2016 Pokemon Pikachu Black Star Promo SM04 Sequin Holo Rare - NM/ Mint CGC 8 #SM04$23£17.31€20.26
May 25, 2026RaweBayUngraded copyBest offer$12.75£9.60€11.23
May 24, 2026RaweBayUngraded copyAuction$18.50£13.92€16.29
May 23, 2026PSA8eBayCGC 8.5 Pikachu SM04 Pokémon Black Star Promos 2016 English$45£33.87€39.63
May 23, 2026PSA7eBayPokémon TCG Pikachu Pokemon Promos SM04 Holo Promo Promo psa 7 #SM04$36£27.10€31.70
May 21, 2026RaweBayUngraded copyBuy it now$7.99£6.01€7.04
May 20, 2026RaweBayUngraded copyBuy it now$23.74£17.87€20.91
May 19, 2026PSA3eBayCert 98666530Best offer$26£19.57€22.90
May 18, 2026PSA9eBayPokémon TCG Pikachu Target Promo 2017 Sm04 PSA 9 #SM04$100£75.26€88.07
May 17, 2026RaweBayUngraded copyBest offer$25£18.82€22.02
May 17, 2026RaweBayUngraded copyBest offer$15£11.29€13.21
May 15, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$10.34£7.78€9.11
May 15, 2026RaweBayUngraded copyBuy it now$8.95£6.74€7.88
May 13, 2026RaweBayUngraded copyBuy it now$22.99£17.30€20.25
May 10, 2026PSA7eBayPokemon TCG 2016 Pikachu SM04 Sun & Moon Black Star Promo Target PSA 7 #SM04$40£30.11€35.23
May 10, 2026PSA7eBayCert 97252821Best offer$40£30.11€35.23
May 9, 2026RaweBayUngraded copyBest offer$55£41.40€48.44
May 9, 2026PSA9eBay2016 Pokemon Sun & Moon Target Launch SM04 Pikachu Black Star Promo Holo TAG 9 #SM04$55£41.40€48.44
May 9, 2026PSA7eBayCert 144294983Auction$34£25.59€29.94
May 9, 2026PSA7eBay2016 POKEMON SM BLACK STAR PROMO TARGET SUN & MOON LAUNCH #SM04 PIKACHU PSA 7 #SM04$34£25.59€29.94
May 9, 2026RaweBayUngraded copyAuction$5.50£4.14€4.84
May 8, 2026RaweBayUngraded copyAuction$13.50£10.16€11.89
May 6, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$14.95£11.25€13.17
May 5, 2026PSA10eBayPikachu 2016 Pokemon SM Black Star Promo Target Sun & Moon Launch #SM04 PSA 10 #SM04$799.99£602.11€704.53
May 5, 2026PSA10eBayCert 122429730Best offer$799.99£602.11€704.53
May 5, 2026RaweBayUngraded copyBest offer$29.99£22.57€26.41
May 4, 2026RaweBayUngraded copyBest offer$15.50£11.67€13.65
May 3, 2026PSA9eBayCert 47924576Auction$58£43.65€51.08
May 3, 2026PSA9eBayPokemon Pikachu Target S & M Launch Black Star Promo SM04 PSA 9 Mint$58£43.65€51.08
May 3, 2026RaweBayUngraded copyBest offer$29.99£22.57€26.41
May 3, 2026RaweBayUngraded copyBest offer$27.59£20.77€24.30
May 3, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$9£6.77€7.93
Apr 29, 2026RawTCGplayerPikachu SM04 Target -Sealed- #SM04 Near Mint English$9.99£7.52€8.80
Apr 28, 2026RaweBayUngraded copyAuction$18.50£13.92€16.29
Apr 27, 2026RaweBayUngraded copyBuy it now$39.99£30.10€35.22
Apr 27, 2026RaweBayUngraded copyBest offer$22£16.56€19.37
Apr 26, 2026RaweBayUngraded copyBest offer$14£10.54€12.33
Apr 23, 2026RaweBayUngraded copyBuy it now$30£22.58€26.42
Apr 19, 2026RaweBayUngraded copyBest offer$9.99£7.52€8.80
Apr 19, 2026RaweBayUngraded copyBuy it now$3£2.26€2.64
Apr 18, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$9.99£7.52€8.80
Apr 14, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$7.49£5.64€6.60
Apr 11, 2026PSA8eBayPIKACHU PROMO-TARGET S & M LNCH. POKEMON SM BLACK STAR PROMO 2016 SM04 PSA 10$57£42.90€50.20
Apr 9, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$10£7.53€8.81
Apr 8, 2026RaweBayUngraded copyBest offer$17.99£13.54€15.84
Apr 7, 2026PSA8eBayCert 139026340Auction$21.01£15.81€18.50
Apr 4, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$6.40£4.82€5.64
Apr 3, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$8.05£6.06€7.09
Apr 2, 2026RaweBayUngraded copyBest offer$12.50£9.41€11.01
Apr 1, 2026PSA7eBay2016 Pokemon Sun & Moon Black Star Pikachu Promo Target S & M #SM04 PSA 7 NM #SM04$14£10.54€12.33
Apr 1, 2026PSA7eBayCert 97252821Best offer$12£9.03€10.57
Mar 30, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$6.39£4.81€5.63
Mar 29, 2026PSA10eBayCert 28195899Auction$519.15£390.74€457.20
Mar 29, 2026PSA10eBayPIKACHU PROMO TARGET S&M LNCH. POKEMON SM BLACK STAR PROMO 2016 SM04 PSA 10$519.06£390.67€457.12
Mar 24, 2026RaweBayUngraded copyAuction$3.75£2.82€3.30
Mar 21, 2026RaweBayUngraded copyBest offer$1£0.75€0.88
Mar 19, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$7.91£5.95€6.97
Mar 18, 2026PSA8eBay144869677 Pikachu 2016 Pokemon Sun Moon General Mills Promo #SM04 Holo PSA 8$20.50£15.43€18.05
Mar 16, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$6.10£4.59€5.37
Mar 15, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$4.60£3.46€4.05
Mar 12, 2026PSA8eBayCert 129882217Best offer$16.50£12.42€14.53
Mar 10, 2026RaweBayUngraded copyBuy it now$17£12.79€14.97
Mar 10, 2026RaweBayUngraded copyBuy it now$17£12.79€14.97
Mar 9, 2026RaweBayUngraded copyBest offer$8£6.02€7.05
Mar 8, 2026PSA10eBayPokemon Pikachu Target Sun & Moon Launch Black Star Promo SM04 PSA 10 Gem Mint$79.99£60.20€70.44
Mar 8, 2026RaweBayUngraded copyBuy it now$4£3.01€3.52
Mar 6, 2026RaweBayUngraded copyBuy it now$19.99£15.05€17.60
Mar 6, 2026RaweBayUngraded copyBuy it now$17.99£13.54€15.84
Mar 5, 2026RawTCGplayerPikachu - SM04 (Target Non-Holo) #SM04 Near Mint English$7.29£5.49€6.42
Mar 5, 2026RaweBayUngraded copyBest offer$1.50£1.13€1.32
Mar 3, 2026RaweBayUngraded copyBest offer$23.99£18.06€21.13
Feb 28, 2026RaweBayUngraded copyBuy it now$20£15.05€17.61
Feb 27, 2026RaweBayUngraded copyBuy it now$17.99£13.54€15.84
Feb 23, 2026RaweBayUngraded copyBuy it now$72£54.19€63.41
Feb 19, 2026RaweBayUngraded copyBest offer$16£12.04€14.09
Feb 19, 2026RaweBayUngraded copyBest offer$10£7.53€8.81
Feb 18, 2026RaweBayUngraded copyBest offer$16.50£12.42€14.53
Feb 15, 2026RaweBayUngraded copyBest offer$14£10.54€12.33
Feb 2, 2026PSA9eBayPokemon Pikachu Target Sun & Moon Launch Black Star Promo SM04 PSA 9 Mint$26.01£19.58€22.91
Feb 2, 2026PSA9eBayCert 136244691Auction$26.01£19.58€22.91
Jan 26, 2026PSA10eBay🔥 RARE 2016 POKEMON CARD PROMO TARGET SUN & MOON LAUNCH PIKACHU GRADED PSA 10🔥 #SM04$460£346.22€405.11
Jan 26, 2026PSA10eBayCert 122429730Auction$460£346.22€405.11
Jan 19, 2026PSA9eBayCert 136049159Auction$22.50£16.93€19.82
Jan 19, 2026PSA9eBay2016 POKEMON SM BLACK STAR PROMO TARGET SUN & MOON LAUNCH #SM04 PIKACHU PSA 9 #SM04$22.50£16.93€19.82
Jan 16, 2026PSA9eBayPokémon TCG Pikachu PSA 9 Sun & Moon SM04 Promo Card #SM04$100£75.26€88.07
Jan 15, 2026PSA7eBay2016 Pokemon Sun & Moon Black Star Pikachu Promo Target S & M #SM04 PSA 7 NM #SM04$7.50£5.64€6.61
Jan 15, 2026PSA7eBayCert 131140984Auction$7.50£5.64€6.61
Jan 4, 2026PSA10eBayPokemon Pikachu Target Sun & Moon Launch Black Star Promo SM04 PSA 10 Gem Mint$360£270.95€317.04
Jan 4, 2026PSA10eBayCert 122429730Auction$360£270.95€317.04
Dec 22, 2025PSA7eBay2016 POKEMON SM BLACK STAR PROMO TARGET SUN & MOON LAUNCH #SM04 PIKACHU PSA 7 #SM04$14.99£11.28€13.20
Dec 22, 2025PSA7eBayCert 130754236Buy it now$14.99£11.28€13.20
Dec 9, 2025PSA8eBay2016 POKEMON SM BSP #SM04 PIKACHU PROMO-TARGET S & M LNCH. PSA 8 NM-MT$20.61£15.51€18.15
Dec 9, 2025PSA8eBayCert 58805804Auction$20.61£15.51€18.15
Nov 27, 2025PSA9eBayCert 123174061Auction$34.49£25.96€30.37
Nov 2, 2025PSA9eBayPokémon TCG | Pikachu SM04 Target Exclusive Black Star Promo 2016 | PSA 9 #SM04$35£26.34€30.82
Nov 2, 2025PSA9eBayCert 59573672Auction$35£26.34€30.82
Oct 3, 2025PSA9eBayPikachu SM04 Black Star Promo Holo Pokémon 2016 SM General Mills 2017 PSA 9 MINT$99.99£75.26€88.06
Sep 22, 2025PSA8eBay2016 Pokemon Sun & Moon Holo Promo Launch Event Pikachu SM04 CGC 8.5$14.99£11.28€13.20
Sep 20, 2025PSA8eBayCGC 8.5 NM-MINT+ Pikachu SM04 SM Launch Event Black Star PROMO Pokemon Card #SM04$20£15.05€17.61
Sep 14, 2025PSA8eBayPokemon Card Pikachu SM04 Holo Promo General Mills PSA 8 NM-MT$34.99£26.34€30.81
Sep 14, 2025PSA8eBayPokemon Pikachu 2016 Black Star Promo, PSA 8, General Mills #SM04 #SM04$23.60£17.76€20.78
Sep 13, 2025PSA7eBay2016 POKEMON SM BLACK STAR PROMO GENERAL MILLS 2017 #SM04 PIKACHU-HOLO PSA 7 #SM04$29.99£22.57€26.41
Sep 13, 2025PSA8eBayPokemon Pikachu 2016 Black Star Promo, PSA 8, General Mills #SM04 #SM04$23.60£17.76€20.78
Sep 8, 2025PSA7eBayPOKEMON 2016 Promo General Mills 2017 PIKACHU Holo #SM04 PSA 7 RARE$29.99£22.57€26.41
Sep 5, 2025PSA9eBayPSA 9 MINT-2016 Pikachu SM04 Black Star Promo General Mills-Holographic Pokémon.$66.09£49.74€58.20
Aug 18, 2025PSA8eBayCGC 8 NM-MINT Pikachu SM04 SM Launch Event Black Star PROMO Pokemon Card Slab$15£11.29€13.21
Aug 10, 2025PSA9eBayPokemon Pikachu Target S & M LNCH. Black Star Promo SM04 PSA 9 Mint$26£19.57€22.90
Aug 10, 2025PSA9eBayCert 70362721Auction$26£19.57€22.90
Aug 7, 2025PSA8eBay2016 Pokémon SM Black Star Promo PIKACHU #SM04 General Mills 2017 PSA 8 #SM04$17.20£12.95€15.15
Jul 22, 2025PSA10eBayCert 27136182Best offer$650£489.22€572.44
Jul 14, 2025PSA8eBayPSA 8 Pikachu Holo 2016 Pokemon SM Black Star Promo SM04 General Mills #SM04$30£22.58€26.42
Jul 3, 2025PSA9eBayCert 55236090Best offer$25£18.82€22.02
Jul 1, 2025PSA7eBay2016 POKEMON SM BLACK STAR PROMO GENERAL MILLS 2017 #SM04 PIKACHU-HOLO PSA 7 #SM04$20£15.05€17.61
Jun 30, 2025PSA9eBayCert 70362721Buy it now$24.99£18.81€22.01
Jun 25, 2025PSA10eBay2016 Pokemon #SM04 Pikachu Holo Promo General Mills 2017 PSA 10 Graded Low POP #SM04$399.99£301.05€352.26
Jun 25, 2025PSA8eBayCGC 8 NM-MINT Pikachu SM04 SM Launch Event Black Star PROMO Pokemon Card Slab$15£11.29€13.21
Jun 23, 2025PSA9eBayPSA 9 2016 POKEMON SM BLACK STAR PROMO SM04 PIKACHU-HOLO GENERAL MILLS 2017 #SM04$20.50£15.43€18.05
May 15, 2025PSA8eBayCGC 8.5 NM-MINT+ Pikachu SM04 SM Launch Event Black Star PROMO Pokemon Card #SM04$10£7.53€8.81
May 12, 2025PSA9eBayCert 106098690Auction$11.50£8.66€10.13
May 3, 2025PSA8eBayPikachu SM04 CGC 8 NM-MINT SM Launch Event Black Star PROMO Pokemon Card #SM04$4.99£3.76€4.39
Apr 21, 2025PSA8eBay2016 Pokemon Sun and Moon Pikachu Black Star Promo PSA 8 General Mills #SM04 #SM04$15£11.29€13.21
Apr 21, 2025PSA8eBayCert 71057731Best offer$10£7.53€8.81
Apr 14, 2025PSA7eBay2016 Pokemon SM Black Star Promo General Mills Pikachu Holo #SM04 PSA 7$10.50£7.90€9.25
Apr 7, 2025PSA8eBayCGC 8.5 Pikachu SM04 S&M Launch Event Black Star PROMO Pokemon Card MINT$21.14£15.91€18.62
Apr 7, 2025PSA9eBayPSA 9 Pokémon TCG Pikachu Sun & Moon SM04 Promo #SM04$15.50£11.67€13.65
Apr 7, 2025PSA9eBayCert 106098688Auction$15.50£11.67€13.65
Mar 21, 2025PSA9eBay2016 Pikachu Holo #SM04 Pokemon Sun & Moon General Mills Black⭐️Promo 2017 PSA 9 #SM04$35£26.34€30.82
Mar 15, 2025PSA9eBay2016 Pikachu Holo #SM04 Pokemon Sun & Moon General Mills Black⭐️Promo 2017 PSA 9 #SM04$30£22.58€26.42
Feb 26, 2025PSA8eBayPSA 8 Pikachu Holo 2016 Pokemon Sm Black Star Promo SM04 #SM04$29.99£22.57€26.41
Feb 21, 2025PSA9eBay2016 Pokemon Sun & Moon Black Star Target Promo Non Holo Pikachu SM04 PSA 9$9.99£7.52€8.80
Feb 21, 2025PSA9eBayCert 54565420Auction$9.99£7.52€8.80
Feb 10, 2025PSA9Fanatics CollectCert 93411841Auction$24£18.06€21.14
Feb 10, 2025PSA3Fanatics CollectCert 93411840Auction$14.40£10.84€12.68
Feb 10, 2025PSA4Fanatics CollectCert 88843323Auction$13.20£9.93€11.62
Feb 2, 2025PSA6eBayCert 82537630Auction$6.51£4.90€5.73
Jan 28, 2025PSA6eBayCert 101907943Auction$9.51£7.16€8.38
Jan 21, 2025PSA9eBay2016 Pokemon #SM04 Pikachu-Holo Promo-General Mills 2017 PSA 9 #SM04$34.99£26.34€30.81
Jan 20, 2025PSA8eBay2016 POKEMON SM BLACK STAR PROMO TARGET SUN & MOON LAUNCH #SM04 PIKACHU PSA 8 #SM04$19.99£15.05€17.60
Jan 20, 2025PSA8eBayCert 99752442Auction$19.99£15.05€17.60
Jan 20, 2025PSA8Fanatics CollectCert 93411842Buy it now$9£6.77€7.93
Jan 19, 2025PSA8Fanatics CollectCert 93411843Buy it now$9£6.77€7.93
Jan 10, 2025PSA9eBayCGC 9 MINT Pikachu SM04 SM Launch Event Black Star PROMO Pokemon Card$24.99£18.81€22.01
Jan 10, 2025PSA8eBayCGC 8 NM-MINT Pikachu SM04 SM Launch Event Black Star PROMO Pokemon Card$14.99£11.28€13.20
Dec 29, 2024PSA9eBayPokemon 2016 Sun & Moon Black Star Target Promo Non Holo Pikachu SM04 PSA 9 Mint$29.99£22.57€26.41
Dec 23, 2024PSA8eBayPokemon Pikachu General Mills Sequin Holo Black Star Promo SM04 CGC 8$8.50£6.40€7.49
Nov 24, 2024PSA9eBay2016 POKEMON SM BLACK STAR PROMO TARGET SUN & MOON LAUNCH #SM04 PIKACHU PSA 9$12.50£9.41€11.01
Nov 24, 2024PSA9eBayCert 97989110Auction$12.50£9.41€11.01
Sep 28, 2024PSA8eBay2016 POKEMON SM BLACK STAR PROMO SM04 PIKACHU TARGET SUN MOON LAUNCH-CGC 8 NM/M #SM04$16.77£12.62€14.77
Sep 27, 2024PSA10eBayPokemon Pikachu General Mills '17 Holo Promo SM04 PSA 10 Gem Mint$230£173.11€202.55
Sep 18, 2024PSA7eBayPokemon EN Pikachu Black Star Promo SM04 Sequin Holo CGC 7,5$9.50£7.15€8.37
Sep 15, 2024PSA9eBay2016 POKEMON SM BLACK STAR PROMO SM04 PIKACHU TARGET SUN MOON LAUNCH-PSA 9 MINT #SM04$35£26.34€30.82
Aug 23, 2024PSA9eBay2016 POKEMON SM BLACK STAR PROMO SM04 PIKACHU TARGET SUN MOON LAUNCH-PSA 9 MINT #SM04$35£26.34€30.82
Aug 17, 2024PSA9eBay2016 Pokemon General Mills Black Star Promo SM04 Pikachu Holo PSA 9 Mint #SM04$24.99£18.81€22.01
Aug 16, 2024PSA10eBayPokemon PIKACHU General Mills Black Star PROMO Holo SM04 PSA 10 GEM MINT$229.99£173.10€202.55
Aug 10, 2024PSA10eBayPokemon PIKACHU SM04 HOLO 2016 General Mills Black Star PROMO PSA 10 GEM MINT #SM04$239.99£180.63€211.35
Jun 8, 2024PSA9eBay2016 Pokemon General Mills Black Star Promo SM04 Pikachu Holo PSA 9 Mint #SM04$24.99£18.81€22.01
May 7, 2024PSA10eBay2016 POKEMON SM BLACK STAR PROMO SM04 PIKACHU TARGET SUN MOON LAUNCH-PSA 10 #sm04$75£56.45€66.05
Apr 28, 2024PSA9eBayPokemon Pikachu General Mills Black Star Holo Promo SM04 PSA 9 Mint$15.50£11.67€13.65
Apr 22, 2024PSA8eBayCert 58805804Auction$7.50£5.64€6.61
Apr 22, 2024PSA8eBayPsa 8 Pikachu Pokemon Promos SM04 Holo Promo #SM04$7.50£5.64€6.61
Apr 8, 2024PSA10eBay2016 Pokemon SM Black Star Promo SM04 Pikachu -General Mills 2017 PSA 10 Gem #SM04$200£150.53€176.13
Mar 11, 2024PSA8eBayPokemon 2016 Sun & Moon Black Star Promo Target Launch PIKACHU Holo SM04 - PSA 8$15.50£11.67€13.65
Feb 8, 2024PSA8eBayPSA 8 2016 Pokemon Black Star Promos Pikachu Non-Holo Target Launch Promo #SM04 #SM04$20.21£15.21€17.80
Dec 24, 2023PSA10eBayPokemon 2016 SM Black Star Target Promo Non Holo Pikachu SM04 PSA 10 POP 27 #SM04$90.14£67.84€79.38
Dec 24, 2023PSA10eBayCert 62191424Auction$90.14£67.84€79.38
Oct 15, 2023PSA9eBayPSA 9 MINT Pokemon PIKACHU SM04 HOLO 2016 General Mills Black Star PROMO #SM04$51£38.38€44.91
Jun 26, 2023PSA10eBayPikachu SM04 PSA 10 Target Black Star Promo Pokemon TCG non holo Card #Sm04$81£60.96€71.33
Jun 11, 2023PSA9eBayPokemon Pikachu General Mills 2017 Holo Promo SM04 PSA 9 Mint$38£28.60€33.47
May 17, 2023PSA9eBay2016 Pokemon Black Star Promo SM04 Pikachu-PSA 9 MINT-Target Sun & Moon Launch #SM04$44.10£33.19€38.84
Feb 24, 2023PSA9eBay2016 PIKACHU Pokemon Black Star Promo #SM04 PSA 9 mint!$15.50£11.67€13.65
Feb 24, 2023PSA9eBayCert 70514091Auction$15.50£11.67€13.65
Sep 30, 2022PSA10eBay2016 Pokemon SM Black Star Promo SM04 Pikachu Target Sun & Moon Launch PSA 10$329.99£248.37€290.61
Sep 24, 2022PSA10eBayHolo Foil Pikachu SM04 General Mills 2017 Promo Pokemon Cards PSA 10 GEM MINT #SM04$329.95£248.34€290.58
May 18, 2022PSA9eBayCert 54565425Auction$15.55£11.70€13.69
May 18, 2022PSA9eBayCert 54565426Auction$15.50£11.67€13.65
May 2, 2022PSA10eBay2016 Pokemon SM Black Star Promo SM04 Pikachu Target Sun & Moon Launch PSA 10$45£33.87€39.63
Feb 24, 2022PSA9eBayCert 54565426Auction$26.02£19.58€22.92
Feb 24, 2022PSA9eBayCert 54565423Auction$26£19.57€22.90
Feb 24, 2022PSA9eBayCert 54565424Auction$26£19.57€22.90
Feb 24, 2022PSA9eBayCert 54565428Auction$25.02£18.83€22.03
Feb 24, 2022PSA9eBayCert 54565425Auction$23.50£17.69€20.70
Feb 17, 2022PSA9eBayCert 54565421Auction$41.25£31.05€36.33
Jan 11, 2022PSA2eBayCert 62061718Auction$10.50£7.90€9.25
Aug 11, 2020PSA8eBayCert 43555021Buy it now$20£15.05€17.61
Aug 2, 2020PSA10eBayCert 28702081Best offer$40£30.11€35.23
Jun 2, 2020PSA8eBayCert 43635280Buy it now$30.83£23.20€27.15
May 5, 2020PSA9eBayCert 41446257Best offer$20£15.05€17.61
Dec 21, 2019PSA9eBayCert 43215852Buy it now$19.99£15.05€17.60
Sep 7, 2019PSA6eBayCert 43270698Auction$5.99£4.51€5.28
Aug 11, 2019PSA10eBayCert 43669898Auction$11.70£8.81€10.30
Sep 6, 2018PSA9eBayCert 28721454Auction$27.99£21.07€24.65
May 25, 2018PSA10eBayCert 28702081Auction$19.50£14.68€17.17
Mar 3, 2018PSA10eBayCert 28195899Buy it now$49.50£37.26€43.59
Feb 18, 2018PSA9eBayCert 28484593Auction$15.50£11.67€13.65

More from SM Promos

All 333 cards →
Champions Festival (World Championships 2019) [Quarter Finalist]Champions Festival (World Championships 2019) [Quarter Finalist]$1,000£752.65€880.67
Champions Festival (World Championships 2019) [Finalist]Champions Festival (World Championships 2019) [Finalist]$1,000£752.65€880.67
Charizard [Staff]Charizard [Staff]$625£470.40€550.42
Champions Festival (World Championships 2019) [Staff]Champions Festival (World Championships 2019) [Staff]$460£346.22€405.11
Champions Festival (World Championships 2017)Champions Festival (World Championships 2017)$388.67£292.53€342.29
Mewtwo & Mew GXMewtwo & Mew GX$388.61£292.49€342.24

Grading odds

PSA has graded 328 copies. Where they landed:

PSA 10319.5%
PSA 913741.8%
PSA 8.520.6%
PSA 89629.3%
PSA 7237.0%
Lower4313.1%

Why the verdict weights the odds

Only 9.5% of copies reach a 10, which is why the top price is the wrong number to plan around. Weighting each grade’s PSA price by these odds, a submission is worth $86.49£65.10€76.17 on average against $117.49£88.43€103.47 for the card plus $79.99£60.20€70.44 at Regular, the cheapest level PSA will insure it at. That loses $31.00£23.33€27.30, so a copy is worth more raw.

1 of the 5 grades priced above had no sales at that grade, so the figure is modelled from the grades that did rather than observed.

What CGC copies sold for

Sold prices from listings that named the grader and the grade, not asking prices, and not a PSA figure converted across. A CGC 9 runs about 0.44x the PSA 9 on the cards where we hold both, but the spread is wide enough that it is only worth quoting where copies actually traded, which is what these are. The count beside each price is how many.

Pikachu (Target Non-Holo): sold prices by grader and grade, with the number of sales behind each median
GradeMedian soldSales
CGC 8.5$20£15.05€17.615
CGC 8$15£11.29€13.218

Card facts

Card number
SM04
Rarity
Promo
Set released
Dec 14, 2016
PSA population, all printings
328
Printings priced
1
From the same setSM Promos333 cards
Set value
$12k£8.9k€10k
7 day move
-0.5%
Open set value list →

Looking for a different one? All 440 Pikachu cards we price →

The same card in other sets

Legendary Collection086/110$1,575£1,185€1,387Rumble7$750£564.48€660.50EX Emerald60/106$599.99£451.58€528.39Base Set (Shadowless)058/102$429.98£323.62€378.67Countdown Calendar PromosDP16$378.27£284.70€333.13POP Series 4013/017$369.63£278.20€325.52Rising Rivals112/111$328.45£247.21€289.26POP Series 5012/017$313.23£235.75€275.85

What moves the price of this card

The Pikachu (Target Non-Holo) on this page is the Normal printing from SM Promos, and it trades at $12.77£9.61€11.25 in near mint condition. Only one printing of this card was produced, so there is no cheaper version to confuse it with.

Graded, it runs PSA 7 $36.03£27.12€31.73, PSA 8 $36.44£27.43€32.09, PSA 9 $58£43.65€51.08, CGC/BGS 9.5 $64£48.17€56.36, PSA 10 $493.75£371.62€434.83. PSA has graded 328 copies of it. 303 completed sales are on file.

What is a PSA 10 Pikachu (Target Non-Holo) worth?

A PSA 10 Pikachu (Target Non-Holo) from SM Promos sells for $493.75. 9.5% of the copies PSA has graded came back a 10, so that price is the best case rather than the one a submission should expect.

Is Pikachu (Target Non-Holo) from SM Promos worth grading?

On the numbers, no. The average submission is worth $86.49 with every grade weighted by how often this card comes back at it, against $17.50 for a raw copy plus $99.99 to send it through PSA Regular, so it loses $31.00.

Condition does most of the work below the surface. A copy with soft corners or a print line off centre trades well under the market price shown here, and a copy clean enough to grade trades well above it, which is why the PSA 10 sits at $493.75£371.62€434.83. Before you value your own copy, look at the corners under a light and check the centring on the back, where most cards give themselves away.